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RESEARCH REPORT ON CHINESE JUICE BEVERAGE INDUSTRY, 2010-2011


In China, extract beverages enclose ripened offspring & unfeeling extract as good as ripened offspring & unfeeling beverage. The ripened offspring & unfeeling extract is done without delay from uninformed or cold fruits as good as vegetables. Fruit & unfeeling beverages have been ready-for-drink beverages by adding water, sugarine wine as good as green agent, etc in to a extract as good as strong extract of fruits as good as vegetables. In China, a extract calm for ripened offspring & unfeeling beverages should be no reduction than 10%, differently they will go to alternative kinds of beverages.

China is abounding in ripened offspring resources. In 2009, Chinese ripened offspring produce came up to about 120 million tons (excluding melons), ranking a universe Top. Despite a enormous population, Chinese expenditure of extract libation is utterly low. The annual extract libation expenditure per capita was next 10 liters in 2009. According to a marketplace review of China Research as good as Intelligence, in 2009, Chinese extract libation prolongation amounted to 13.47 million tons, 14.20% enlarge over 2008; a marketplace scale reached we estimate CNY 57.50 billion, taking flight by 15% YOY.

The marketplace review of China Research as good as Intelligence shows that, in Chinese extract libation market, a marketplace share of 100% thoroughness extract is usually 5%-6%, whilst a many shares have been hold by low-concentration extract beverages (juice calm no some-more than 25%). This is especially due to a squeeze genius as good as expenditure ideas of consumers.

By a finish of 2009, there were already over 1,000 extract estimate enterprises in China, though couple of of them have been vast ones. Except which a products of multiform enterprises such as Huiyuan, Coca-Cola as good as Pepsi can be sole good all over China, many alternative enterprises can usually sell their products in a informal markets. Restricted by a monetary genius as good as selling channels etc., those informal enterprises have been incompetent to work in a inhabitant market. In a prolonged run, these informal enterprises have been approaching to turn a merger objects of extract libation giants, who can urge their informal marketplace shares as good as set up localized prolongation bases by a acquisition.

The conflict of a general monetary predicament in 2008H2 gave a vast blow to Chinese extract libation export. In 2008, China’s sum trade volume of extract libation decreased to 794,000 tons as good as a trade worth came up to USD 1.26 billion, dropping by 30.4% YOY as good as 7% YOY separately. The general monetary predicament impacted Chinese extract libation trade marketplace greatly. In 2009, China’s trade volume of extract beverages rose to 897,000 tons. However, due to a disappearing trade price, a trade worth forsaken by 39.40% YOY to USD 762.40 million. In 2010Q1, Chinese extract libation trade one after another to decrease.

A vast partial of Chinese extract libation marketplace is assigned by poor low-concentration extract beverages, with tiny space for high-concentration extract beverages of tall prices. Generally, consumers will not cut down a waste upon extract beverages. Therefore, a made at home extract libation marketplace did not humour good waste in a tellurian monetary crisis.

According to a review of China Research as good as Intelligence in a expansion march of libation markets in a world, when a GDP per capita reaches USD 3,000, residents will compensate some-more courtesy to vitamin addition beverages. Natural extract beverages have been higher to carbonated beverages, tea beverages as good as vegetable open water, approaching to browbeat a libation marketplace in a brand new turn expenditure upgrading. In 2009, Chinese GDP per capita exceeded USD 3,000. It is foresee which Chinese extract libation marketplace will means a quick expansion in 2010-2014 as good as a extract libation expenditure per capita will additionally climb quick in China. In a following years, Chinese extract libation marketplace is approaching to turn a foe concentration of made at home as good as unfamiliar enterprises.

Through this report, readers can take some-more information: -Analysis upon a expansion sourroundings of Chinese extract libation attention -Analysis upon a standing quo of Chinese extract libation attention -Upstream attention sequence of Chinese extract libation attention -Market foe in Chinese extract libation attention -Import & trade of Chinese extract libation attention -Analysis upon M&A cases in Chinese extract libation attention -Analysis upon a change of tellurian monetary predicament upon Chinese extract libation attention -Major enterprises in Chinese extract libation enterprises as good as their operation -Analysis upon expansion bent of Chinese extract libation attention -Recommendations upon a M&A in Chinese extract libation attention -Contacts of vital extract libation producers in China

Following persons have been endorsed to buy this report: -Beverage producers -Fruit planting enterprises -Beverage package enterprises -Juice libation import & trade enterprises -Investors connected with a extract libation attention -Research institutes connected with a extract libation attention -Others connected with a extract libation attention

Table of Content

1 Overview of Chinese Juice Beverage Market 1.1 General Development Situation of Chinese Juice Beverage Industry, 2009-2010 1.1.1 Concepts Related to Juice Beverage 1.1.2 Overview of Chinese Juice Beverage Market 1.1.3 Status quo of Juice Beverage Market by Segment 1.2 Analysis upon a Development Environment of Chinese Juice Beverage Industry, 2009-2010 1.2.1 Macro Economic Environment 1.2.2 Policy Environment 1.2.3 Technology Environment 1.3 Influences of Global Financial Crisis upon Chinese Juice Beverage Industry 1.3.1 Short-term Influence 1.3.2 Medium to Long Term Influence 1.4 Analysis upon a Competition in Chinese Juice Beverage Industry 1.4.1 Competition inside of a Industry 1.4.2 Bargaining Power of Buyers 1.4.3 Bargaining Power of Sellers 1.4.4 Threats from New Entrants 1.4.5 Threats from Substitutes 2 Development of Chinese Juice Beverage Market in Major Regions 2.1 Beijing 2.1.1 Production 2.1.2 Consumption 2.1.3 Market Competition 2.2 Shanghai 2.2.1 Production 2.2.2 Consumption 2.2.3 Market Competition 2.3 Guangdong 2.4 Zhejiang 3 Analysis upon Upstream Sectors of Juice Beverage in China, 2008-2009 3.1 White Sugar 3.1.1 Price Trend of White Sugar in China, 2008 3.1.2 Supply as good as Demand of White Sugar in China, 2008 3.1.3 Prediction upon a Price Tendency of White Sugar in China, 2009 3.2 Fruit 3.2.1 Major Fruits for Juice Beverages as good as a Consumption Volumes 3.2.2 Price Trend of Major Fruits in China, 2008-2009 3.2.3 Prediction upon Supply-Demand as good as Price of Major Fruits in China, 2009 3.3 Package 3.3.1 Overview of Chinese Juice Beverage Package Industry 3.3.2 Prediction upon a Development of Chinese Juice Beverage Package Market 4 Analysis upon Major Enterprises in Chinese Juice Beverage Industry 4.1 Beijing Huiyuan Beverage as good as Food Group Co., Ltd 4.1.1 Overview 4.1.2 Status in Chinese Juice Beverage Industry 4.1.3 Operation 4.1.4 Development Strategy 4.2 Uni-President Group 4.2.1 Overview 4.2.2 Status in Chinese Juice Beverage Industry 4.2.3 Operation 4.2.4 Development Strategy in China 4.3 Hangzhou Wahaha Group Co., Ltd 4.3.1 Overview 4.3.2 Status in Chinese Juice Beverage Industry 4.3.3 Operation 4.3.4 Development Strategy 4.4 Ting Hsin International Group 4.4.1 Overview 4.4.2 Status in Chinese Juice Beverage Industry 4.4.3 Operation in China 4.4.4 Development Strategy in China 4.5 Coca-Cola 4.5.1 Operation in China 4.5.2 Status in Chinese Juice Beverage Industry 4.5.3 Development Strategy in China 4.6 PepsiCo Inc. 4.6.1 Operation in China 4.6.2 Status in Chinese Juice Beverage Industry 4.6.3 Development Strategy in China 4.7 Nongfu Spring Co., Ltd 4.8 Great Lakes (Tianjin) Fresh Food as good as Juice Co., Ltd 4.9 SDIC Zhonglu Fruit Juice Co., Ltd 4.10 Other Enterprises 5 Analysis upon M&A in Chinese Juice Beverage Industry 5.1 Analysis upon Factors Affecting M&A 5.1.1 Market 5.1.2 Policy 5.1.3 Other Factors 5.2 Analysis upon M&A in Chinese Juice Beverage Industry – Case we 5.2.1 Introduction to a Case 5.2.2 Reasons for Success 5.3 Analysis upon M&A in Chinese Juice Beverage Industry – Case II 5.3.1 Introduction to a Case 5.3.2 Reasons for Success 5.4 Analysis upon M&A in Chinese Juice Beverage Industry – Case III 5.5 Analysis upon M&A of Huiyuan by Coca-Cola 5.5.1 Introduction to a Case 5.5.2 Reasons for Failure 5.5.3 Influences upon Chinese Juice Beverage Industry 5.6 Analysis upon M&A Trend in Chinese Juice Beverage Industry 5.7 Recommendations for M&A in Chinese Juice Beverage Industry 6 Analysis upon Development as good as Investment in Chinese Juice Beverage Industry 6.1 Analysis upon Factors Affecting a Development of Chinese Juice Beverage Industry 6.2.1 Favorable Factors 6.2.2 Unfavorable Factors 6.2 Prediction upon a Development of Chinese Juice Beverage Market 6.2.1 Market Scale 6.2.2 Product Structure 6.2.3 Competition 6.3 Recommendations for Investment in Chinese Juice Beverage Industry 6.3.1 Investment Opportunities 6.3.2 Investment Risks 6.3.3 Recommendations upon Investment as good as Development Selected Charts Chart Chinese Juice Beverage Production, 2005-2009 Chart Scale of Chinese Juice Beverage Market, 2005-2009 Chart Chinese Juice Beverage Industry Chain Chart Production as good as Consumption of White Sugar in China, 2006-2010 Chart Juice Beverage Consumption per Capita in China, 2005-2009 Chart Chinese Export Volume of Juice Beverages, 2005-2009 Chart Operation of Beijing Huiyuan Beverage as good as Food Group Co., Ltd, 2005-2009 Chart Major Juice Beverage Products of Coca-Cola in Chinese Market, 2009-2010 Chart Segmentation of Chinese Juice Beverage Market, 2010 Chart Sales Volume of Household Juice Extractors in China, 2005-2009 Chart Acceptance Rates of Juice Beverages with Different Flavors by Chinese Consumers Chart Sales of Zhejiang Juice Beverage Market, 2005-2009 Chart Prior Considerations of Shanghai Consumers in Purchasing Juice Beverages Chart Prediction upon a Share of Low-concentration Juice Beverages in Chinese Juice Beverage Market, 2010-2014 Chart Prediction upon a Scale of Chinese Juice Beverage Market, 2010-2014

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